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Direct Customer Communications Executive

Job Reference tesco/TP/12738380/928753

Number of Positions:
4
Contract Type:
Permanent
Salary:
Competitive
Location:
Shire Park, Kestral Way, Welwyn Garden City
Closing Date:
20/05/2025
Job Category:
Marketing
Business Unit:
GB Head Office

What’s in it for you

We’re all about the little helps. That’s why we make sure our Tesco colleague benefits package takes care of you – both in and out of work. Click Here to find out more!

  • Annual bonus scheme of up to 10% of base salary
  • Holiday starting at 25 days plus a personal day (plus Bank holidays)
  • 26 weeks maternity and adoption leave (after 1 years’ service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave
  • Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing

About the role

This role is responsible for working with Direct Customer Communications Managers and cross functional teams serving a specific customer group (and outcome for that group). This role will be responsible for executing Cross functional teams plans into Direct to Customer Communications that are engaging, relevant and help our customers as well as that communicate the key facets and benefits that the Cross functional team believe is appropriate for the given group of customers.

You will be responsible for

 

  • Delivery of Email Direct Mail and Mobile planning across Campaigns, GHS, CRM including Clubcard statement, Tesco Group and Group comms. 
  • Supporting the technology road map which includes leading on key personalisation initiatives in collaboration with technology. 
  • Working with DCC Managers and the personalisation team to facilitate the orchestration of relevant, high performing customer journeys. 
  • Supporting test & learn to optimise performance of  cross channel comms (Email, Direct Mail and Mobile) ongoing and unlocking new opportunities 
  • Writing technically excellent email briefs and manage the creative process production/build through to QA 
  • Working collaboratively with stakeholders across the business to create, build and deploy email campaigns as required. 
  • Defining and scoping audience targeting and reporting. 
  • Contributing to channel expertise to offer insight and direction to comms planning and other stakeholders 
  • Working to improve Email performance and effectiveness, including reporting and attribution.

You will need

  • Experience onboarding new email technology 
  • Planning and project management
  • Experience of end to end briefing,
  • development (build), deployment, analysis and reporting of email campaigns 
  • Ability to liaise with and influence stakeholders of all levels
  •  Experience of ESP's, campaign and personalisation platforms 
  • HTML email coding 

#LI-FC

#LI-Hybrid

About us

You might know us as a supermarket, technology company or even for our award-winning mobile network. Truth is, we’re all of those things, and much more. Our colleagues work with one goal in mind, helping to make every day a little better for our customers, colleagues and communities all over the world. No two customers are the same, neither are our colleagues.

At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. Whether you're just kicking off your career, juggling passions, or navigating big life events, we're here to support you. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support.

We're proud to be an accredited Disability Confident Leader, where everyone’s welcome. That’s why we commit to providing a fully inclusive and accessible recruitment process. If you need support with your application, click here for more information. And if you're interested in joining our team but don't tick every box, don't let that hold you back from applying