Lead Email Production Manager

What’s in it for you

We’re all about the little helps. That’s why we give our wonderful colleagues bags of benefits. Including wellbeing services, an award-winning pension scheme and much, much more, our colleague reward package keeps on giving. And helps make every day a little better for you and your family. These include but are not limited to:

• Annual bonus scheme of up to 20% of base salary
• Holiday starting at 25 days plus a personal day (plus Bank holidays)
• Buy holiday salary sacrifice scheme (for salaried roles)
• Private medical insurance
• Retirement savings plan - save between 4% and 7.5% and Tesco will match your contribution
• Life Assurance - 5 x contractual pay
• 26 weeks maternity and adoption leave (after 1 years’ service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 4 weeks fully paid paternity leave
• The right to request flexible working from your first day with us
• Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing
• A Colleague Clubcard for you & a family member (after 3 months of service), giving you access to lots of discounts in-store & online
• Great colleague deals and discounts, saving you money on everyday purchases, eating out and utility bills for the home
• Access to our colleague networks providing a space for colleagues to come together from a range of backgrounds. For more information about our colleague networks please click here
• Opportunities to get on - take advantage of our ongoing learning opportunities and award-winning training, to help you achieve the job and career you want

Click Here to read more about the full range of benefits we have available for our colleagues

About the role

We know life looks a little different for each of us. That’s why at Tesco, we always welcome chats about flexible working. Some people are at the start of their careers, some want the freedom to do the things they love. Others are going through life-changing moments like becoming a carer, nearing retirement, adapting to parenthood, or something else. So, talk to us throughout your application about how we can support.

As the Lead Email Production Manager, working in Direct to Customer Communications, you will be responsible for working with stakeholders throughout the business to create, build and deploy email campaigns as required whilst strategically planning how we can innovate through technology to push our email and mobile capability further.

The Hiring Manager for this vacancy is Sarah Bruce

You will be responsible for

• Ownership and lead of Email and Mobile planning across Campaigns, GHS, CRM including Clubcard statement, Tesco Group and Group comms.
• Ownership of the technology roadmap which includes leading on key personalisation initiatives in collaboration with technology.
• Working with our Data & CRM team to facilitate the orchestration of relevant, high performing customer journeys.
• Lead on innovation and unlocking data capability to enable us to further innovative with personalisation. This includes managing the external agency relationships, incorporating our live personalisation technology platform and exploring new direct marketing channels.
• Ownership and lead of all test & learn and innovation planning including reporting to strategise and optimise performance of Email comms ongoing and unlocking new opportunities
• Ensuring Email Marketing Executives write technically excellent email briefs and manage the creative process and build through to QA
• Working collaboratively with stakeholders across the business to create, build and deploy email campaigns as required.
• Lead Email team to utilise best in class coding techniques, defining and scoping audience targeting and reporting
• Using channel expertise to offer insight and direction to comms planning and other stakeholders
• Accountability for Email performance and effectiveness, including reporting and attribution.

You will need

• Experience onboarding new email technology adoption including leading RFP’s.
• Planning and project management
• Experience of end to end briefing, development (build), deployment, analysis and reporting of email campaigns
• Ability to liaise with and influence stakeholders of all levels
• Experience of ESP's, campaign and personalisation platforms
• HTML email coding preferable

About us

Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is ‘Serving our customers, communities and planet a little better every day’. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.

We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We’re proud to have been accredited Disability Confident Leader and we’re committed to providing a fully inclusive and accessible recruitment process. For further information on the accessibility support we can offer, please click here.

We’re a big business and we can offer a range of diverse full-time & part-time working patterns across our many business areas, which means that we can find something that works for you.  We work in a more blended pattern -combining office and remote working.  Our offices will continue to be where we connect, collaborate and innovate.